Direct Eye Care

It’s all about you and your specific needs. Shouldn’t your care be as unique as you are?

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Direct Eye Care Because I Care

It all begins with an idea. Build a practice based on doing the right thing. Whether you need a “routine” eye examination or if you are having vision or medical eye issues. Whether you need eyewear and/or contact lenses, or you don’t. Our decisions for appropriate evaluation and management of your needs should be driven by you and your needs, not by coverage or reimbursement levels from a third party. We want you to have the care you need, not what your plan decides you are allowed. We strive to provide an unparalleled experience, and that’s why we offer the option of our Direct Eye Care.

It’s time to consider a new approach.

We realize it’s a big change from the traditional eyecare of the past several decades. But focusing on Direct Eye Care enables us to provide patient-focused service, without being constrained by bureaucratic or insurance related obstacles. Our engagement with you and your needs is the main focus of our Direct Eye Care model. Dr. Lucas wants to be able to give you more attention rather than the increasingly burdensome paperwork the traditional model entails.

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We Help You

Dream It

One size does not fit all! Lets work together to tailor an approach that’s right for you, based on your needs and desires.

Build It

We want to help create a new eyecare practice model that works together with you, for you, inside or outside of your existing network or plan.

Grow It

We want to simplify every step of the process and make it transparent, so it’s easier for both you and for us. Let’s simplify the maze of premiums, co-pays, deductibles and allowances.

The choice is yours!

Whatever you choose, lets find a way that can make all the difference.
You are our priority and the reason we do what we do.
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